Here’s The Free Stuff You Can Get With Your London Marathon Medal

London Marathon 2021 medal
London Marathon 2021 medal (Image credit: Andrew Baker for London Marathon Events)

The greatest reward when you cross the London Marathon finish line is that you can stop running. All that marathon training has paid off and you’re about to get your hands on some well-earned bling—your London Marathon medal.

While the medal will become a treasured souvenir, don’t hang it on the wall straight away. That’s because there are many establishments that will shower you with freebies when you flash your London Marathon medal at them. 

Many are found close to the London Marathon route so you can stagger over to them after finishing to claim some free food and drink. Some freebies are available not just on the day of the race but on the days following too.

It’s not always easy to find exactly what freebies are available ahead of time: Most are now announced by the individual brands and restaurants on social media in the week of the race. However, some medal freebies have already been revealed ahead of the London Marathon 2024. There are several that seem to crop up every year, so I’ve included their details below in the hope they’ll be back.

London Marathon Medal Freebies And Discounts

Stamped Race Poster At Tracksmith 

This medal benefit is sure to be back in 2024, with the times when you can get a stamped post to be confirmed in the build-up to the race. Head to Tracksmith’s London store on Chiltern Street in Marylebone and you can get a commemorative race poster stamped with your London Marathon time. While you’re there it’s also worth checking out Tracksmith’s range of limited-edition London Marathon gear, which is far from free but makes for a great and useful souvenir from the race.

Burger And Beer At Bill’s

Restaurant chain Bill’s traditionally offers runners a free burger and a beer if they come into any of its London branches on race day, and I expect that to be the case in 2024. You can book on the website to guarantee a table or wander in with your fingers crossed and hope there’s space. The four Bill’s restaurants closest to the route are found in Soho, Covent Garden, Victoria and Clink Street (Bankside).

A Burger At MEATLiquor

Another fixture of the freebies calendar: You can usually head to any of MEATLiquor’s London locations on race day and your medal will entitle you to any burger on the menu, which includes vegetarian and vegan options. The nearest restaurant is MEATLiquor W1 on Margaret Street, near Oxford Circus, which is a little over a mile from the meet and greet area in Horse Guards Parade, but the offer is available at any of MEATLiquor’s nine London branches. Usually anyone who has volunteered at the London Marathon is also eligible for a free burger—just show your badge.

The Real Greek

The good people at The Real Greek have been dishing up free meals to London Marathon runners for years, and hopefully 2024 will be no exception. Flash your medal to get a free Greek Plate (vegan options available). The offer is usually for dine-in customers only, but can be used at any branch including those outside London. The nearest one to the marathon route is in Covent Garden.

Pizza At Franco Manca

This is my favorite freebie and one that seems to crop up reliably each year. I’m hoping to will it into existence for 2024 by mentioning it here. Usually you can take your medal into any Franco Manca restaurant on the Sunday of the race, or the Monday after, and get yourself a free pizza. If that’s the case in 2024 you can expect an announcement on Franco Manca’s social media channels, so keep an eye on those. 

Nick Harris-Fry
Senior writer

Nick Harris-Fry is a journalist who has been covering health and fitness since 2015. Nick is an avid runner, covering 70-110km a week, which gives him ample opportunity to test a wide range of running shoes and running gear. He is also the chief tester for fitness trackers and running watches, treadmills and exercise bikes, and workout headphones.