Fitbit’s range of fitness trackers and smartwatches are almost always included in the Amazon Prime Day (opens in new tab) dealfest, and this year’s discounts are the best we can remember, with almost every Fitbit device being reduced.
In the face of so many deals on Fitbit trackers, it can be hard to know which one to go for. To help you out we’ve used our experience of reviewing every Fitbit to rank the Fitbit discounts from best to worst, though it’s fair to say even the worst deals on Fitbits this Prime Day are still pretty good.
And to our surprise and delight, there have been further reductions on day two of the Prime Day sale, which has changed the device we think represents the best deal.
- Quick Link: Browse all Prime Day Fitbit deals on Amazon (opens in new tab)
1. Fitbit Sense:
Was £219.99 Now £161.49 On Amazon (opens in new tab)
Save £58.50 The Sense is Fitbit’s top-of-the-range smartwatch, boasting all of the company’s most advanced health tracking features in particular. It can take an ECG and measure your electrodermal activity to monitor stress. Importantly all the stats it measures are well explained and put into context so they are actually useful, and of course it also tracks your activity and exercise. Ignore the Amazon quoted RRP of £299.99, Fitbit lists it as £219.99 but all the same this is a great price for a tracker of this quality.
2. Fitbit Inspire 2:
Was £89.99 Now £42.74 On Amazon (opens in new tab)
Save £47.25 The Inspire 2 always offers good value as the cheapest route into Fitbit’s ecosystem, offering great activity and sleep tracking and access to the app. This Prime Day it’s reduced to a mere £44.99, and that price includes a year’s subscription to Fitbit Premium. Given that a year of Premium costs £79 by itself, it’s almost worth grabbing the Inspire 2 just for that membership.
3. Fitbit Charge 5:
Was £169.99 Now £94.05 On Amazon (opens in new tab)
Save £75.94 Even though the listed RRP is a bit out of touch with reality – the Charge 5 is always available for under £150 – this is still the standout Fitbit deal this Prime Day. That’s because the Charge 5 is a fairly new device and this is the first time it's dropped below £100 (that we’ve seen, at least). The Charge 5 is packed with features to help track your everyday activity and monitor your health, and it also has built-in GPS for outdoor sports tracking.
4. Fitbit Ace 3:
Was £69.99 Now £47.49 On Amazon (opens in new tab)
Save £22.50 Obviously this is only a good deal if you have a child keen to wear it, but getting it for £20 less than its RRP is nothing to turn your nose up at. The Ace 3 tracks steps and sleep and active minutes, and comes in a range of colourful designs. Three of those designs are included in the Prime Day sale, including the special edition Minions Ace 3.
5. Fitbit Versa 3: Was £169.99, Now £113.05 On Amazon (opens in new tab)
Save £86.94 The Versa 3 is a stylish fitness-focused smartwatch with built-in GPS and Fitbit’s daily readiness score, which can help you judge how active to be each day. It’s not as impressive as the Sense, lacking some of the advanced health tracking features like ECG measurements, but the Versa 3 is a lot cheaper at £119 in the Prime Day sale.
6. Fitbit Versa 2:
Was £149.99 Now £71.24 On Amazon (opens in new tab)
Save £78.75 The Versa 2 is the cheapest smartwatch you can get from Fitbit, and at close to £70 it is a bit of a bargain this Prime Day, but it’s an older device that lacks key features like GPS which you get on the Versa 3 or even Charge 5. If you’re happy with an older watch that still does the essentials like activity and sleep tracking well then the Versa 2 is worth looking at this Prime Day, but in general we’d recommend getting a newer device that still gets updates from the company with new features. As above, Fitbit lists the Versa 2 as £149.99 so we make the saving £78.75 instead of the £128.75 Amazon runs with (side note: stop making us do sums, Amazon!)
Nick Harris-Fry is a journalist who has been covering health and fitness since 2015. Nick is an avid runner, covering 70-110km a week, which gives him ample opportunity to test a wide range of running shoes and running gear. He is also the chief tester for fitness trackers and running watches, treadmills and exercise bikes, and workout headphones.
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