What to Wear When Watching the Olympics

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The London Olympics were a resounding success, but do you remember the closing ceremony when Brazil dropped in to give us a taste of what was coming in four years? Yeah – it was pretty great. The colours. The energy. Nothing against the red, white and blue of the Union Jack, you can make a sartorially sound look out of them, but green and yellow make for a perfect summer outfit. So in our roundup of Olympic-themed garb we’ve pulled together plenty of Brazilian-inspired clothes to kit you out from head (check out Lacoste’s sunglasses) to toe (flip-flops and socks – don’t wear together).

Of course, we’ve also included tops from the Stella McCartney–designed Team GB kit, which boast some rather advanced Adidas tech. If you’re looking for something a little less overt, may we recommend Adidas’ LA trainer? The style shot to fame after the 1984 Olympics in Los Angeles. 

RECOMMENDED: Men’s Summer Fashion: The Alfresco 50

Umbro Pro Training Vitor Brazil top

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£40, buy on umbro.com

RECOMMENDED: Retro Sportswear

Adidas Team GB training jersey

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£60, buy on jdsports.co.uk

Adidas Seventies track top

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£65, urbanoutfitters.com

Timex Sleek Premium watch

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£59.99, timex.com

Stance Pixacao socks

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£10.99, buy on stance.com

Asics Gel Lyte V

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£90, asics.com

Marks and Spencer Rio T-shirt

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£15, marksandspencer.com

Eastpak Padded Pak'r Olympic Special backpack

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£65, buy on eastpak.com

RECOMMENDED: The Best Men’s Backpacks

Adidas Team GB Climachill T-shirt

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£45, buy on jdsports.co.uk

Adidas Original LA sneakers

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£70, buy on jdsports.co.uk

Havaianas Rio 2016 Flip-flops

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£22, buy on havaianas-store.com

Adidas Team GB cycling vest

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£39.95, buy on johnlewis.com

Lacoste Brazil sunglasses

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£105, lacoste.com

RECOMMENDED: Men’s Sunglasses

Former fashion editor

Gary Kingsnorth was the fashion editor for Coach as well as Men’s Fitness.